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Setting up Google Analytics in Etsy (A pictorial)

Posted in etsy tutorials, web site/store development on February 14th, 2010 by Cathy — Be the first to comment!

Recently I’ve seen quite a few posts on the Etsy forums about how to get Google Analytics setup on to Etsy accounts. Being a visual learner myself I created this pictorial. Happy tracking!

First thing you’ll need is to setup your Google Analytics account/profile

Find out how from Google Analytics.

During setup you’ll want to note (as per Etsy):

  • When asked for your ‘Website’s URL’ enter Etsy’s URL (www.etsy.com)
  • When asked for your ‘Account Name’ enter your Etsy shop website address (shopname.etsy.com)
  • Hit ‘Continue’ when you arrive at the page titled Analytics: Tracking Instructions

Setup Google Analytics on Etsy

(Click on the image to view larger)

Next, get your Google tracking ID

If this was the very first time you setup your analytics you’ll see your Tracking ID right away after completing the previous step. If you had previously setup your analytics, logon to Google Analytics and go to your profile for your Etsy store. Select your site from the list.

Your tracking ID will show up as below. Note that it will either  say “http://etsy.com” or have your full shop address.

Setup Google Analytics on Etsy

(Click on the image to view larger)

Copy or write down this ID.

Finally, drop the tracking ID onto your etsy page.

Click on Options (1) under Shop Settings on the left navigation.

Then click on Web Analytics (2).

Enter the tracking ID you copied earlier into the area in the step above into Web Property ID (3)

Click Save (4)


(Click on the image to view larger)

After clicking the Save button. You will see a confirmation page with your tracking ID (image below).

(Click on the image to view larger)

You should be able to start tracking  your views 24 hours later!

If this helped you please comment and let me know how it went.

Cathy Signature

Tags: add google analytics to etsy, etsy tutorial, google analytics
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